Saint Joseph’s Athletics

Athletic Department Marketing Design

At Saint Joseph’s, standing out isn’t just about competing on the court, it’s about cutting through the noise in one of the most competitive sports markets in the country. With four other major universities in Philadelphia, the challenge for St. Joe’s was clear: don’t just follow the crowd, rise above it.

Marketing graphics were created for the entire athletic department, formatted for various platforms and objectives. From arena signage to email campaigns, each design served a specific purpose—whether it was driving ticket sales, highlighting student-athletes, or engaging the fan base around key moments in the season.

This work supported the department’s broader mission of elevating its presence and identity—not just within the A-10, but across the city and beyond.